As society and technology advance, communication becomes more and more web based and instantaneous. Take, for instance, a sale on fireplaces in Oakville. Ten years ago you might have heard about it over the radio or in the newspaper a week before it started. Five years ago you would have gotten a promotional email a few days before the sale. Today, word of the sale goes out over social media a mere day or even just a few hours before the sale. People in the twenty first century are more media savvy than ever, and nowhere is this more true than right here in Vancouver, British Columbia.

City dwellers have naturally adopted social media much more quickly than people with more rural or suburban lifestyles. This is because people are packed so tightly in cities that naturally their house plans have a bearing on everyone around them. By sharing their plans over social media, they can tell everyone in one big sweep and even get their feedback without having to lift a finger. Vancouverites may have more physical space available to them than people in other cities, like New York City or even Toronto, but they are among the most web savvy of city dwellers.

The belt of technology based businesses that has spread up the west coast of North America is largely responsible for this mentality. What started in California's Silicon Valley spread rapidly to Seattle and across the border into Canada, where technology based business owners found plenty of young, university educated, computer literate employees to help them promote Toronto MLS homes over the web. The more technology based businesses move into town, the more influence technology has over the city and the more advanced its population becomes.

The youngest people are always the ones who adopt new technology first, which is another reason web 2.0 businesses are so happy in Vancouver - it has a very young population. Therefore, most of the content you'll see in web 2.0 and social media is entertainment and retail sales related. Other fields without so much popularity among youth, such as finance or insurance or wholesaling, have significantly less web presence. You're far more likely to see ads for mobile phones and movies on Facebook than for Toronto CGA accountants or even automobile repair.

Web 2.0 is eye catching, immediate, interconnected, and brief. It takes a special talent to create social media content that will rise to the surface of the frothing sea of businesses competing for customers' attention. Having an exciting product (for instance an mp3 player instead of commodity ETFs), helps a lot. Another thing that helps a lot is knowledge. Knowledge of your audience. Knowledge of your media. Knowledge of your product. Knowledge of the tenets, tricks, and practices of the trade. That's where we at Van2 come in. We can help you find success in your web 2.0 ventures by familiarizing you with social media and how it can work for you. Use the nav bar at the top of the page to get started with your research.

Some businesses we know

Dufferin Rogers Dental Clinic Family Dentist & Dental Implants
2032 Dufferin St, York, ON M6E 3R5
(416) 658-3384

TPI Personal Injury Lawyers
2800 Skymark Ave #503, Mississauga, ON L4W 5A6
(905) 361-1500

Uptown Yonge Dental
2717 Yonge St, Toronto, ON M4N 2H8
(416) 487-3333

Adelaide Barks Dog Daycare and Boarding
23550 Highbury Ave N, London, ON N0M 1P0
(519) 854-1214

Super Steam London Carpet & Air Duct Cleaning
1020 Hargrieve Rd #10, London, ON N6E 1P5
(519) 857-9444

Ike's Asphalt Driveway Paving Company and Paving Contractor
4288 ON-3, Simcoe, ON N3Y 4K4
(519) 280-3122

Glenn D. Godfrey & Co. LLP Law Firm
3rd Floor, 35 Barrack Road, Belize City, Belize
+501 223-3530

Elev8 Aesthetic Medicine Inc. Botox Lip Fillers, Microneedling and PRP for Hair Loss
123 Pioneer Dr Building J, Unit #2, Kitchener, ON N2P 2A3
(519) 748-7284

Davidson's Jewellers
790 Bank St, Ottawa, ON K1S 3V6
(613) 234-4136

Easy House Loan Mortgage Broker
940 The East Mall Suite 202, Etobicoke, ON M9B 6J7
(647) 613-3279

Law Offices of Leonard F. Baer, PLLC - Elder Law Firm
1571 Bowery Rd, Highlands, NC 28741
1 828-371-0383

A to Z Storage, Self Storage Units, Boat & Car Storage
28607 Centre Rd, Strathroy, ON N7G 3H8
(519) 299-0179

Shamrock Pest Management
35 Walker St, Grand Bend, ON N0M 1T0
(289) 668-8062

Copper Creek Construction, Decks, Sheds & Fence Contractor
43774 ON-3, Wainfleet, ON L0S 1V0
(289) 931-5074

ProXpedite Inc. Commercial Kitchen Installations
4226 Raney Crescent, London, ON N6L 1C3
877-776-9123

BA Custom Cabinets & Millwork
33972 Saintsbury Line, Lucan, ON NOM 2J0
226.304.2345

TNL Waste Bin Rental
669 Governors Rd E, Paris, ON N3L 3E1
(519) 717-0030

Cremation & Celebrations London
21574 Richmond St, Arva, ON N0M 1C0
(519) 963-4003

Savarino Brothers Garden Center
24670 Broadway Ave, Oakwood, OH 44146
(440) 439-5358

Kimmick Landscaping & Lawn Care Maintenance.
600 Oxford St W, London, ON N6H 1T9
(519) 473-0210

Green FX Landscaping Inc
100 Rexdale Blvd #201, Etobicoke, ON M9W 1N7
416) 747-7277

Canadian Tire North Bay
890 McKeown Ave, North Bay, ON P1B 8M1
(705) 472-3000

Google Dallas
15303 Dallas Pkwy, Addison, TX 75001

Amazon Canada
1882 118 Ave NE, Calgary, AB T3K 0R1

IGV Website Design & Marketing
341 Talbot St Suite 319, London, ON N6A 2R5
(226) 546-0015

Dezan Social Media Agency
1470 Dundas St, London, ON N5W 3B9
(226) 926-6332

Coach John
Beechwood Pl, London, ON N6C 1H7
(519) 671-5947

Jova Medical Aesthetics Medi Spa & Botox Clinic
1065 Valetta St, London, ON N6H 2Z9
(519) 870-5682

Vakili Psychological Services, Adult ADHD Specialist Psychologist & Therapist
1550 8 St SW #501, Calgary, AB T2R 1K1
403) 836-1967

Kitchens Inc. - Kitchen Design & Renovations
71 Craig St #6, Brantford, ON N3R 7H9
(519) 753-1637

Access Control Sales Ltd.
161 Lakeshore Rd E, Mississauga, ON L5G 4T9
(905) 274-2555

Dr. Sparky Electrical Contracting Ltd.
10 Wingrove Woods, Brantford, ON N3T 0M1
(519) 760-0088

KW Beauty Spa.
176 Victoria St N, Kitchener, ON N2H 5C6
(226) 339-8735

Coeur Physiotherapy, Massage, Shockwave, Vestibular & Dry Needling
#324, 1 Edmonton City Centre NW, Edmonton, AB T5J 4H5
(587) 200-8992

Brant Aero
150 Aviation Avenue, Hangar #2, Brantford, ON N3T 5L7
(519) 753-7022

Super Steam Hamilton & Burlington Carpet & Air-Duct Cleaning
236 Pritchard Rd, Hamilton, ON L8W 3P7
(289) 799-3608

Super Steam Brantford Carpet & Air-Duct Cleaning
3 Brant School Rd, Brantford, ON N3T 5L4
(519) 857-9444

Super Steam Kitchener Cambridge Waterloo Carpet, Rug & Air-Duct Cleaning
250 Royal Oak Rd, Cambridge, ON N3E 0A4
(226) 770-3998

Pikel Designs
123 Chain Lake Dr #100, Halifax, Nova Scotia B3S 1B3
(902) 817-2984

M Industries
660 Queen Street West, Level 3, Toronto Ontario M6J 1E5
(416) 904-4510

Colours & Space
1215 Queensway E, Mississauga, ON L4Y 1R6
(905) 279-8787




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